Must-Have Baby Clothes & Accessories You’ll Actually Use

Your Newborn Essentials Guide – Created by Moms, for Moms

Becoming a parent is one of life’s most joyful milestones, but preparing for it can come with a wave of questions and anxieties, especially when it comes to what your baby will need. The tiny socks, adorable bodysuits, soft blankets and cozy gowns, it’s tempting to buy it all. But what do you really need?

 

At MA-MA NYC, we’ve been in your shoes. Our brand was built by moms who understand the delicate balance between wanting the best for your baby and trying not to feel overwhelmed by endless product choices. That’s why we’ve created this complete guide to baby clothing and accessories - to help you focus on what truly matters: comfort, function, and love.

 

As you begin building your baby registry or preparing to shop before delivery day, this guide will walk you through:

  • Everyday must-haves
  • Other must-haves that make life easier
  • Tips on sizing and fabrics
  • Smart ways to shop on a budget
  • Seasonal considerations
  • When to start building your baby’s wardrobe
  • Why bamboo is a good choice for baby clothes
  • Final words

Let’s take the guesswork out of what to buy so you can enjoy more of the magical moments that matter.

MA-MA NYC: Baby Essentials Thoughtfully Created by Moms, for Moms

Our mission is to provide not just high-quality babywear, but also a sense of support and community for every mom going through this new chapter. We understand the care, love, and responsibility that go into preparing for your baby’s arrival and we’re here to make that experience a little easier and more comforting.

 

Every item in our collection is made from OEKO-TEX® certified bamboo fiber - soft, breathable, gentle on sensitive skin, and safe for everyday use. From footies and knotted gowns to swaddles, hats, and bows, our babywear is designed to feel good for your baby and feel right for you.

 

We carefully select each material and design with purpose, making sure our essentials deliver the comfort, practicality, and durability every new parent needs. When you shop MA-MA NYC, you’re choosing pieces that wrap your baby in softness while giving you one less thing to worry about.

Everyday Baby Essentials

Newborn clothes are irresistibly cute, but not everything in the baby aisle is necessary. Instead of filling drawers with items that never get worn, focus on a smart wardrobe filled with pieces you’ll actually use every day.

 

Here’s what we recommend:

 

5–10 Onesies (Bodysuits)

These are the foundation of your baby’s daily outfits. Onesies are easy to snap on and off, gentle against sensitive skin, and great for layering under everything. You’ll be changing your baby several times a day, spit-ups and diaper blowouts are part of newborn life, so a solid stash of bodysuits is essential.

  • Tip: Choose a mix of short and long sleeves so you’re ready for any weather.
  • Best fabric: OEKO-TEX® certified bamboo or organic cotton for breathability and softness.

4–6 Footies (Sleepers)

Footies, also called sleepers or footed pajamas, are cozy one-piece outfits with covered feet. They’re designed for both daytime lounging and nighttime sleep. Look for styles with a full-length zipper for quick diaper changes during the night.

  • Why we love them: They keep your baby warm without the need for socks, which babies love to kick off anyway.

3–4 Pairs of Pants or Leggings

You’ll want a few soft bottoms that are easy to pull over a diaper. Choose pants with wide, stretchy waistbands that don’t dig into your baby’s tummy. Neutral colors make mixing and matching simple. Look for leggings made from bamboo or jersey knit for softness and stretch.
 

1–2 Special Occasion Outfits

While most days will be spent in cozy basics, it’s nice to have one or two outfits for family gatherings, milestone photos or special visits.

  • For girls: a bamboo or muslin dress with a matching headband
  • For boys: a soft-button shirt and bloomer set

Tip: Don’t go overboard. Babies outgrow dressy clothes quickly and comfort should still come first.

Baby Accessories: Functional Add-Ons with a Purpose (and a Little Style)

Accessories may seem small, but they play a big role in keeping your baby comfortable, safe and protected from the elements. The right add-ons can also make dressing your newborn more fun and more practical.

 

Here are the most useful accessories to have on hand in those early months:

Baby Bows & Headbands

Lightweight, breathable, and irresistibly sweet, baby bows aren’t just for cute photos. They help keep your baby's head warm and protect sensitive ears from sun or wind.

  • Choose bows made from bamboo or soft cotton blends to avoid irritation.
  • They’re a great addition to both everyday looks and dress-up outfits.

Recommended Product: Lilly Baby Bow

Add a soft, stylish touch to your baby’s outfit with our Lilly Baby Bow, a gentle, stretchy headband crafted from OEKO-TEX® certified bamboo fabric. It’s designed with comfort in mind, so it won’t leave marks or cause irritation on delicate skin.

  • Soft, lightweight and breathable
  • Gentle stretch for a secure but comfortable fit
  • Coordinates beautifully with our bamboo footies and hats

This bow is perfect for special moments, photo days, or simply adding a little sweetness to your baby’s everyday look.

SHOP HERE 

1–3 Newborn Hats

In the early weeks, a hat helps your baby regulate body temperature, especially during outings or after bath time.

  • For cooler days, opt for a bamboo or cotton beanie.
  • For winter, a fleece-lined hat provides extra warmth.
  • For summer, a soft sun hat with a wide brim shields delicate skin from UV rays.

Note: Babies can’t regulate their temperature like adults. Use a hat when going outside, after a bath, or during naps in cooler rooms, but skip it indoors if your home is warm enough.

Recommended Product: Lilly Baby Hat for Girls

Looking for a hat that’s as soft as it is sweet? Our Lilly Baby Hat is made from breathable, OEKO-TEX® certified bamboo perfect for keeping your little one warm and comfortable from day one. The lightweight stretch knit fits snugly without being tight, making it ideal for newborns and early months.

  • Available in delicate colors and floral designs
  • Matches perfectly with our footies and bows
  • Designed to stay on during naps, stroller rides and snuggles

Pair it with your hospital outfit or use it daily as part of your go-to essentials.

SHOP HERE 

Other Must-Haves That Make Life Easier

In addition to the core wardrobe pieces, there are a few more items that can make those early days smoother, for both you and your baby. These pieces might not be used every single day, but they often turn out to be some of the most appreciated. From better sleep to warmer baths, these additions help fill in the gaps with comfort and practicality.

Swaddle Blankets (2–3 recommended

Swaddles are one of those items many moms don’t realize they need - until they use one. A good swaddle creates a calming, womb-like sensation that helps babies settle and stay asleep longer. But the benefits don’t stop there. These versatile blankets often become the most-used item in your diaper bag.

  • Swaddling helps reduce the Moro (startle) reflex, which can wake your baby.
  • Swaddles can be used as tummy time mats, stroller covers, nursing covers, or burp cloths.
  • Choose breathable fabrics like bamboo or muslin that keep your baby warm but not overheated.

Socks & Booties

Even if you mostly dress your baby in footed sleepers, having a few pairs of socks or soft booties can be helpful, especially for outings or special moments. Some babies also run colder and need the extra warmth. While shoes aren’t needed until your baby begins walking, a cozy pair of booties can add charm and warmth on cooler days.

  • Soft knit or fleece booties are ideal for infants in colder climates.
  • Dressy socks are a nice touch for family gatherings, photos, or holidays.

Hooded Towels

Bath time becomes much more manageable when you have a towel designed just for newborns. Hooded towels are not only easier to wrap around your baby, but they help prevent post-bath chills by keeping the head covered and warm. 

 

Since babies lose heat quickly after getting wet, a towel that covers both body and head is a small but smart investment.

  • The hood helps retain heat right after bath time, especially during cooler months.
  • These towels are sized for babies and easier to manage than large bath towels.
  • Choose soft, absorbent materials like bamboo or cotton terry for a gentle touch on sensitive skin.

No-Scratch Mittens

Newborns often have surprisingly sharp nails, and their movements aren’t always well controlled. That means even the gentlest baby can accidentally scratch their face while sleeping or stretching.

 

Mittens are a simple way to protect your baby’s delicate skin during naps, stroller rides or overnight sleep.

  • Helps prevent accidental scratches, especially during the first few weeks.
  • Look for pairs with soft, flexible bands that stay in place without being too tight.
  • A few pairs are enough, but you’ll be glad you have them when needed.

How to Choose Which Item to Buy

With so many baby clothing options available, it’s easy to feel unsure about what’s best. The good news is that you don’t need to buy everything. You just need to choose pieces that fit your baby’s needs, your lifestyle and your comfort as a parent.

 

Here are the most important things to keep in mind as you build your baby’s wardrobe:
 

Fabric: Softness and Safety First

A baby’s skin is incredibly sensitive, especially during those first few months. The fabrics you choose should be gentle, breathable and free from harsh chemicals or dyes. Look for labels that indicate the material is safe for delicate skin, especially those certified by trusted standards like OEKO-TEX®.

  • Top choices include bamboo, organic cotton, and cotton jersey.
  • These fabrics allow your baby’s skin to breathe and help regulate body temperature.
  • Avoid materials like polyester, satin, or anything with a stiff or scratchy texture, which can trap heat or cause irritation.

Choosing quality fabrics may mean spending a little more upfront, but the payoff is worth it: fewer rashes, better sleep and more comfort for your baby.

 

Functionality: Easy for You, Comfortable for Baby

The best baby clothes aren’t just cute, they’re practical. During those early weeks, you’ll be changing diapers around the clock and dressing your baby multiple times a day. That’s why ease of use matters.

  • Prioritize pieces that are quick to put on and take off. Look for zippers, snaps or envelope necklines.
  • Go for styles that allow full movement but still stay in place as your baby wiggles.
  • Skip anything with too many layers, tight waistbands or complicated fasteners.

Also think about how easy the item is to clean. Spit-ups and accidents are part of newborn life, so machine-washable fabrics will save you time and effort.

 

Size: Don’t Stress Over Getting It Perfect

Baby clothing sizes can be confusing, especially since every brand seems to size a little differently. If you're unsure, always lean toward comfort.

  • A slightly larger size gives your baby room to grow and makes dressing easier.
  • Tight clothes can restrict movement and may cause discomfort or even leave marks on the skin.
  • Keep a mix of sizes on hand, especially if your baby arrives a little smaller or bigger than expected.

Tip: Most babies outgrow the “newborn” size quickly. You might want to start with a few newborn pieces and more in the 0–3 month range.

 

Cost: Invest Where It Counts

It’s easy to get carried away shopping for baby accessories and clothes, especially when everything looks so tiny and adorable. But babies grow fast, and your budget needs to stretch beyond clothing.

If you're trying to stay mindful of costs:

  • Focus on high-quality basics that will get daily use.
  • Set up a baby registry and include essentials like bodysuits, footies, and swaddles.
  • Shop during end-of-season sales or holiday promotions like Black Friday and Cyber Monday.
  • Consider gently used hand-me-downs from trusted friends and family, especially for pieces like pants, jackets or special occasion outfits that are worn less often.

Being practical doesn’t mean sacrificing quality. It just means buying what works for your family, not what’s trending on social media.

 

Safety: Details Matter

Safety should always be at the top of your checklist when choosing babywear. Small design elements can make a big difference in keeping your baby protected.

  • Avoid garments with loose buttons, rhinestones, or embellishments that can become choking hazards.
  • Be cautious of zippers without fabric guards or tags that can irritate the neck.
  • For sleepwear, look for flame-resistant labels or styles designed to fit snugly. This helps reduce fire risks, especially for overnight use.

Babies love to explore by putting things in their mouths, even as early as three months. Clothes should be secure, well-made and free from anything that could come loose.

 

Seasonality: Dress for the Weather and the Unexpected

Your baby’s wardrobe should reflect the season they’re born in. but also be flexible enough to handle sudden changes in weather.

  • For summer babies: Choose lightweight, breathable fabrics like bamboo or cotton. Short-sleeve bodysuits and muslin blankets are great staples.
  • For winter babies: Layering is key. Stock up on thicker footies, soft hats, and cozy outer layers like cardigans or fleece bunting.
  • For spring or fall babies: Keep a balance of lighter and warmer pieces. Add swaddles, socks, and a mix of short and long sleeves so you’re prepared for ups and downs in temperature.

Tip: Touch your baby’s neck (not hands or feet) to check if they’re too warm or too cold. A slightly cool hand doesn’t always mean they need another layer.

When to Start Buying Things for the Baby

There’s no perfect timeline for when to start building your baby’s wardrobe, only the one that feels right for you. Some parents begin shopping the moment they see two lines on a test. Others wait until the second trimester or even after the baby shower. All approaches are okay.

 

That said, here’s a general guide based on common milestones and considerations:

First Trimester: No Rush

In the earliest weeks, most parents focus on confirming the pregnancy and adjusting to the idea of what’s ahead. If you’re still in the first trimester, there’s no need to start shopping unless it brings you joy or helps you feel connected to the baby. Many parents wait until later, when the pregnancy feels more settled and their energy returns.

 

Second Trimester: A Comfortable Starting Point

Most parents begin buying clothes during the second trimester. By this point, morning sickness often eases, the baby bump becomes more visible, and many parents find out the gender (if they choose to).

This is also when:

  • You may start creating a registry.
  • You’re likely to research brands, fabrics, and sizing.
  • You have more energy and mental space to plan ahead.

Buying a few essentials now can also help spread out costs over time, which many families find helpful.

 

After the Baby Shower: Fill in the Gaps

Some parents prefer to wait until after the baby shower before making major purchases. This makes sense. Friends and family often gift clothing, and you don’t want to end up with too much of one size or style.

Once the shower is over, take inventory:

  • Do you have enough basics (bodysuits, sleepers, hats)?
  • Are you covered for the current season?
  • Are there any missing sizes or layering pieces?

This is the perfect time to supplement what you didn’t receive and to focus on high-quality essentials you know you’ll use every day.

 

Final Tip: It’s Okay to Shop Slowly

You don’t have to get everything at once. Start with the basics for the newborn phase, then add more as your baby grows. Shopping gradually gives you time to learn what works best for your little one and what works best for you.

 

There’s no rulebook here. You’re allowed to shop early. You’re allowed to wait. Trust your instincts, take your time, and enjoy the process.

Why Bamboo is a Beautiful Choice for Babywear

When choosing clothes and accessories for your baby, the material matters just as much as the style. That’s why at MA-MA NYC, we choose bamboo fabric, a natural fiber that checks every box for comfort, safety and sustainability.

 

What Makes Bamboo So Special?

Bamboo has quickly become a favorite among modern moms, and for good reason. It’s incredibly soft, breathable, and gentle on newborn skin, which makes it ideal for everyday wear, sleepwear and accessories.

 

Here’s why bamboo stands out:

  • Softness - Bamboo is often compared to cashmere or silk in texture. It’s smooth, non-irritating, and soothing even on sensitive or eczema-prone skin.
  • Breathable and thermo-regulating - Babies can’t regulate their body temperature the way adults do. Bamboo fabric helps keep them cool when it’s warm and cozy when it’s chilly, making it perfect for year-round use.
  • Moisture-wicking and odor-resistant - Bamboo naturally wicks away moisture and dries quickly, keeping your baby dry and comfortable even on hot days or during naps.
  • Hypoallergenic and gentle - Bamboo is naturally hypoallergenic and free from harsh chemicals. It’s a great choice for babies with allergies or parents who want to avoid synthetic materials.
  • Sustainable and eco-friendly - Bamboo is one of the most renewable resources on the planet. It grows quickly, requires little water, and doesn’t need pesticides. Choosing bamboo isn’t just good for your baby, it’s good for the environment too.
     

Bamboo Baby Clothes at MA-MA NYC

All of our baby essentials, from footies and knotted gowns to swaddles, and accessories like hats and bows are made with OEKO-TEX® certified bamboo fabric. We also offer maternity robes crafted from the same gentle, breathable material, because moms deserve comfort too.

 

We chose bamboo not just because it’s trendy, but because it truly meets the needs of new moms and their babies.

Final Notes on Must-Have Baby Accessories and Clothing Essentials

Putting together your baby’s first wardrobe is one of the most personal and exciting parts of preparing for their arrival. With so many options out there, it’s easy to feel unsure, but the truth is, you don’t need a lot to do it right. You just need the right pieces.

 

By focusing on a few well-made essentials like soft bamboo bodysuits, cozy footies, breathable swaddles, and helpful accessories like hats, bows and mittens, you’re setting your baby up for comfort and care from day one.

 

Everything in this guide was written by moms who’ve been there, chosen not for trends, but for what works. At MA-MA NYC, we believe that must-have baby accessories should support you, not stress you. That’s why we make our collection easy to mix, match, wash, and love - again and again. You’re doing an amazing job already. Thank you for letting us be part of your journey.